The idea for 1% For the Planet began when two men shared a common love for the outdoors and nature.
It all started back in 2002 when Yvon Chouinard, founder of Patagonia and Craig Mathews, founder of Blue Ribbon Flies decided to start a global movement of giving back to the environment. 1% For the Planet is a collective inviting organisations together for solving our planet’s environmental problems.
The idea is simple: As companies profit from taking earth’s resources, they should protect it by donating 1% of total sales back to the earth through their chosen environmental nonprofit.
1% For the Planet is not just a platform for like-minded businesses, donors and nonprofit organisations, but also a driving force working towards a common goal - Protect the future of our planet.
Today, 1% For the Planet has more than 1,800 members in over 45 countries all around the world
- Everyone has 1% to give.
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